Wall Street giant Morgan Stanley Bitcoin exchange-traded fund now has close to $400 million in assets under management — despite only launching in April. 

The NYSE Arca-listed fund, which is the first by a bank, got off to a roaring start when it debuted, bringing in over $33 million in fresh cash on its first day. 

Now, the fund has over $391 million in assets, demonstrating the popularity of the product. Many ETFs never reach $400 million in assets at all, let alone in one quarter.

Senior Bloomberg Intelligence ETF analyst Eric Balchunas revealed Friday that the product has been one of the most successful funds launched this year so far. 

This week alone, investors have thrown $15.7 million in new cash at the product, according to Farside Investors data. 

Morgan Stanley has been making big crypto moves for years now. Back in 2021, it started offering wealthy clients exposure to Bitcoin via funds such as those by Galaxy Digital.

And last year, the bank’s CEO and Chairman, Ted Pick, said that the bank was working with regulators to see how they could offer crypto safely.

Back in April, the bank’s head of digital assets, Amy Oldenburg said client education — not product design — is the central challenge facing Bitcoin adoption.

ETF action this week

After weeks of outflows and sloppy price action, American Bitcoin ETFs have taken in fresh cash over the past seven days. 

Farside Investors shows the products have received a total of $274 million in new investment so far this week. 

The funds had been on a winning streak, receiving nearly $1 billion over seven days until Thursday, when every ETF experienced outflows — except for Morgan Stanley’s product. 

Bitcoin’s price was recently trading for $64,096, down over 1% over the past 24 hours. The cryptocurrency is virtually unmoved over a seven-day period. 

European asset management firm CoinShares last week said that while investors are back at putting fresh cash in Bitcoin ETFs, other factors may hold digital asset markets from going higher. 

“We see no significant upside potential from here,” James Butterfill, head of research at CoinShares, wrote.